Home Decor E-commerce Business for Sale

Online·E-commerce

Listed by Trend Hijacking✓ Verified broker

HomeBase Rugs is a three-year-old eCommerce business specializing in wipe-clean, machine-washable rugs, primarily catering to the U.S. and Canadian markets. The company operates via a Shopify store and has built its revenue model on influencer marketing, with no paid ads or SEO investments. It has generated $230K in revenue and $82K in net profit over three years, with fulfillment managed through a supplier in Turkey and a self-fulfillment model in Canada. The business presents potential opportunities for scaling via paid marketing, SEO, product diversification, and geographic expansion. However, there are significant concerns regarding customer satisfaction, operational efficiency, and revenue consistency.